About Us
WHAT DO WE STAND FOR
FOUNDERS STORY
Mrs. Nita Dhulia started in the year 1996 wanting to create a brand of Indian ethnics that were true to her. It all started with undertaking formal training at government stitching institute, in Bhavnagar Gujarat while pursuing her graduation in commerce. She made 12x15 ft bedroom into her workshop and got her first break for designing 15 outfits. The feedback was so good that she kickstarted fabric procurement from Calcutta, Mumbai and Jaipur along with sourcing exclusive fabrics locally in Surat.
The brand became so loved that the word of mouth was the only pivot we relied on so far and establish clientele in India and globally in USA, UK, Australia, Africa and many more.
OUR STORE
Born out of numerous ideas, our clientele and finally with the launch of the boutique in Surat, Gujarat. The store is home to loads of love and laughter so wishing you a warm welcome to stop by and get your wardrobe the ensemble it deserves.
Our virtual presence over a video chat can help you get your dreamy outfits customized and reach you when the festive season is round the corner without any worry.
OUR ADDRESS
38 Subhashnagar Society,
B/H ST Xavier's school,
Ghod-Dod Rd,
Surat, Gujarat 395001, India